Future Traveller Experience
Cross River Rail
At Smoke Creative, we thrive on creating educational content that engages, challenges, and involves the audience in the learning – a key aspect that ensures the learnings are retained, and the audience engages positively with the content, and most importantly, has fun.
Working closely with Cross River Rail’s education team, we developed a resource for primary and secondary students to engage, challenge and educate them about topics surrounding Cross River Rail’s infrastructure development in Brisbane, including history, archaeology, engineering and architecture, the science of tunnels, and human movement, among others.
This learning experience was multimedia and multifaceted, designed to captivate students from the moment they set foot in the experience centre, and utilised all the touch points available in the space, including an immersive 270 degree theatre, a mixed media space known as the ‘discovery table’, digital screens, touch screens, virtual reality, as well as integrating more traditional educational materials.
The content involved students interacting with our Artificial Intelligence known as the Navigator, who guided them on a journey through the different elements of the experience centre as they searched for clues on a time travelling quest to discover the secrets of past, present and future travel in Brisbane.
This experience involved exploration, watching content, searching for clues and documenting their progress – all directly connecting with classroom curriculum.
This challenging project involved creating video content for non-traditional exhibition, including a 270 degree immersive theatre and array projection mapping onto a 3d tabletop structure, as well as utilising traditional digital screens in an innovative way, facilitating audience movement around the centre and presenting different elements of the narrative at different locations and at different points of our students’ quest.
When creating content for large wrap around screens we need to take into account the nature of the engagement whilst also minimising the vertigo effect that some people can feel when in these spaces.
The Reality Theatre is a 270 degree theatre that allows small groups to walk around and explore vision projected on the walls. When developing content for theatres like this we seek to create an immersive experience that tests the senses with both sound and vision.
Development of a multi-media UX for the Cross River Rail Experience Centre
Strategic Direction
Consultation with education specialists to develop curriculum-compatible learning tools
Concept Development
Production Management
Strategic Planning
Creative Direction
UX Design
Script Development
Aerial Photography
Graphic Design
Motion Design and Animation
Pre and Post-production
Our Role
Digital Media Content
Social Media content
270 Degree Theatre Videos
Experience Centre Media Kit
Table top interactive animation development
Interactive touch screen content development
Visitor merchandise and Future Traveller explorer kits